Our Core Principles

At Maquillage Detroit, makeup is a tool for self-expression and confidence. We celebrate individuality, amplify Black beauty, and create space for meaningful representation in the industry. Our principles inspire empowerment, education, and a deep commitment to the beauty of authenticity.

Beauty is Personal

We celebrate individuality, whether it’s full glam or a natural glow. Your beauty is valid and powerful.

Representation Matters

We amplify Black voices and the rich history behind our beauty, creating space for what’s often overlooked.

Education is Key

We teach beauty, history, and product knowledge, helping our community understand the why behind the wow.

Luxury is Intentional

Elegance is about care and craftsmanship, not cost. We bring purpose and sophistication to everything we offer.

Self-Love is Foundational

True beauty starts with how you see yourself. We inspire confidence, self-worth, and joy in everyone we serve.